It’s Not About The Business Plan

Posted on January 8, 2009 by jestevens

Business plan. Business model. Business plan. Business model. Jeez Louise it seems that’s all you hear about these days. To survive in Webworld, it’s going to take a lot more than developing a new business plan. To adapt to Webworld, the entire approach to news has to change. No business model will help. If you [...]

Filed under: Jurno, NuJurno, Web Shells | Tagged: , , , , | 3 Comments »

Of News Branding and a Journalism Mensch

Posted on October 6, 2008 by jestevens

Last week NPR Science Editor Anne Gudenkauf and I were chatting about journalism’s future. The occasion was the first week of NPR’s third pilot workshop/immersion into Webcentric journalism. Most of the science desk is taking time off from their regular duties for five weeks. [I wish other mainstream jurno organizations would take such an organized [...]

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Journalists w/o Journalism?

Posted on September 19, 2008 by jestevens

Oh so sad. An upcoming free half-day seminar – Journalists without Newsrooms — on Sept. 24 at the National Press Club could be titled “Journalists without Journalism.” Less than half of the panelists offer advice on how to continue doing journalism. The rest include tips on how to switch to the film business, public relations, [...]

Filed under: NuJurno | Tagged: , | 1 Comment »

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