ReJurno

Hey — did you catch this? The Seattle Times partners with neighborhood news blogs and from the horse’s mouth itself: Seattle Times partners with neighborhood news sites The partnership is part of a project made possible by a grant from J-Lab: The Institute for Interactive Journalism, which is in turn financed by the Knight Foundation. [...]

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THIS is: The model works only if a bunch of salespeople pound the pavement, or if a company like AOL with a network of large advertisers offers them geo-targeted ads as part of a bigger package, said Greg Sterling, an analyst who blogs about these issues at Screenwerk. “I suspect The Washington Post maybe made [...]

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